Project Max

Fighting Racism, Antisemitism and Intolerance through Sports

Project Max's mission is to fight racism, antisemitism and intolerance through sports. Fueled by an incredible lineup of pro athletes, from NBA stars to Olympic medalists, we're breaking down barriers and using sports as a megaphone for inclusivity. Together, we're not just playing games; we're building a global team that champions tolerance, fights hate, and inspires people to stand up against racism and antisemitism. With every pass and shot, Project Max allows athletes to leverage their platform into a movement for a better world.

Project Max clinic — athletes and kids on the court

The Athletes

Athlete Ambassadors

See all 59 athletes →
  • Adisu Guadie Adisu Guadie Professional Runner
  • Andrew Bernstein Andrew Bernstein Hall of Fame Sports Photographer & Author
  • Andy Adler Andy Adler Pro Sports Anchor
  • Arik Zeevi Arik Zeevi Olympic Medalist (Judo), Chairman, 21st Maccabiah
  • Brent Novoselsky Brent Novoselsky Former NFL Player
  • Brian Taylor Brian Taylor Former NBA Player
  • Byron Scott Byron Scott Former NBA Player & Coach
  • Chelsey Goldberg Chelsey Goldberg Professional Hockey Player
  • Coach Grant Leonard Coach Grant Leonard Coach
  • Coach Mike Jarvis Coach Mike Jarvis Coach
  • Corsley Edwards Corsley Edwards Professional Basketball Player
  • Dale Ellis Dale Ellis Former NBA Player
  • Dean Furman Dean Furman Professional Soccer Player
  • Deron Cherry Deron Cherry Former NFL Player, Chiefs' Hall of Fame
  • Eddie Johnson Eddie Johnson Former NBA Player, NBA Today Co-Host
  • Eddy Curry Eddy Curry Former NBA Player
  • Gadi Hadar Gadi Hadar Pro Water Polo, NCAA Champion
  • Gal Fridman Gal Fridman Israel's First Olympic Gold Medalist
  • George Foreman III George Foreman III Pro Boxer & Entrepreneur
  • Harold Keeling Harold Keeling Former NBA Player
  • Herbert "Flight Time" Lang Herbert "Flight Time" Lang Pro Basketball Player
  • Ian Kinsler Ian Kinsler Former MLB All-Star, Team Israel WBC Manager
  • Jared Armstrong Jared Armstrong Professional Basketball Player
  • Jason Hirsh Jason Hirsh Former MLB Player
  • Jerome "JYD" Williams Jerome "JYD" Williams Former NBA Player
  • Joe Jacobson Joe Jacobson Professional Soccer Player
  • Josh Powell Josh Powell Former NBA Player
  • Kareem Rush Kareem Rush Former NBA Player
  • Kenny Anderson Kenny Anderson Former NBA Player
  • Keon Lattimore Keon Lattimore Former NFL Player
  • Lafayette "Fat" Lever Lafayette "Fat" Lever Former NBA Player
  • Larry Whigham Larry Whigham Former NFL Player
  • Maia Cabrera Maia Cabrera Professional Soccer Player
  • Mark West Mark West Former NBA Player
  • Michael Bankston Michael Bankston Former NFL Player
  • Michael Sweetney Michael Sweetney Former NBA Player
  • Miki Chayat Miki Chayat Capoeira Martial Art Champion
  • Mirna Sayeh Mirna Sayeh Professional Basketball Player
  • Nick Lowery Nick Lowery Former NFL Player, Chiefs' Hall of Fame
  • Ori Sasson Ori Sasson Olympic Medalist (Judo)
  • Peter Paltchik Peter Paltchik Olympic Medalist (Judo)
  • Rabbi Erez Sherman Rabbi Erez Sherman Community Leader
  • Rick Barry Rick Barry NBA Top-50 All-Time Player
  • Ricky Davis Ricky Davis Former NBA Player
  • Roy Hinson Roy Hinson Former NBA Player
  • Saeid Mollaei Saeid Mollaei Olympic Medalist (Judo) & World Champion
  • Sagi Dovev Sagi Dovev Entrepreneur, Martial Arts Expert
  • Sagi Muki Sagi Muki Olympic Medalist (Judo) & World Champion
  • Sedric Toney Sedric Toney Former NBA Player
  • Shay Doron Shay Doron Former WNBA Player
  • Tamara Schoen Tamara Schoen Professional Softball Player
  • Tamir Goodman Tamir Goodman Entrepreneur, Former Pro Basketball Player
  • Tarik Black Tarik Black Former NBA Player
  • Theo Ratliff Theo Ratliff Former NBA Player
  • Tim Johnson Tim Johnson Former NFL Player
  • Tommie Harris Tommie Harris Former NFL Player
  • Tony Richardson Tony Richardson Former NFL Player, Chiefs' Hall of Fame
  • Yoav Modai Yoav Modai NBA Reporter
  • Yosef Calvin Murray Yosef Calvin Murray Former NFL Player

What we do

Sports as a megaphone for good

Our partner organizations

Join the team against hate

Every donation puts more athletes in front of more kids — and more voices on the side of tolerance.

SUPPORT THE CAUSE